Shopping For Dreams That Work

2001: Shrek - Adamson & Jenson

If you are a regular reader of my blog, you may recall a pieces called “Déjà vu Investing and the Sequel of Ker-ching”. Well the guys at DreamWorks Animation are in talks to set up a theme park in New Jersey (according to Studio Briefing). They are currently exploring options with developers Triple Five who are keen to develop the theme park 10 miles west of New York, further adding to the list of attractions at the Big Apple.

Dreamworks produced films like Shrek, Madagascar, Kung Fu Panda as well as the Nick Park films like Chicken Run, Flushed Away and Wallace and Gromit. The idea is that this will be an indoor themepark, its no surprise that Triple Five are experts in shopping malls in the US, which does fit rather nicely with the idea of a themepark, which is often accused of being a shopping centre with a ride attached. It remains to be seen if this will make a dent in the number of UK holidaymakers that head to Florida to see Disneyworld, SeaWorld and Universal Studios. The new park is unlikely to open until 2014 at the earliest.